Replay every buyer's path from YouTube to checkout.
Trelline reconstructs every paying customer's full journey - the videos they watched, the CTAs they clicked, the landing pages they hit, and the products they bought. Stop guessing which content actually drives revenue.
What you get with Buyer Journey Replay
See the full video-to-checkout path for every paying customer
Identify which hooks, CTAs, and end-screens convert (and which don't)
Spot assist videos - the ones that warm up buyers without closing them
Attribute revenue across first-touch, last-touch, and assisted models
How to set up Buyer Journey Replay with Trelline
Connect your channel and checkout, drop tracking links into your video descriptions, and replay every buyer journey.
1
Connect your YouTube channel
Sign in with Google and authorize Trelline to read your YouTube Analytics and channel data.
2
Connect your checkout
Add a webhook from Stripe, Kajabi, Teachable, Gumroad, ThriveCart or Paddle so Trelline receives purchase events.
3
Add Trelline tracking links to descriptions
Replace your CTA links with Trelline tracking links so each click is attributed to the originating video.
4
Open Buyer Journey Replay
Within minutes, every paying customer has a reconstructed journey - videos watched, links clicked, products bought.
5
Double down on what converts
Use the patterns from replayed journeys to brief your next videos and CTAs.
Buyer Journey Replay - FAQ
Common questions about this feature.
What is YouTube buyer journey tracking?
Buyer journey tracking links every paying customer back to the YouTube videos they watched before purchase. Trelline reconstructs the full path - first video, assist videos, click, landing page, checkout - so you can see exactly what drove the sale.
Can I see which YouTube video a specific customer watched before buying?
Yes. Buyer Journey Replay shows the per-customer path: every video watched, every CTA click, the landing page hit, and the product purchased - for each individual buyer.
Do I need to add tracking links to my video descriptions?
Yes. Trelline auto-generates branded short links you drop into descriptions, pinned comments, and end-screens. Without tracking links there is no reliable way to connect YouTube views to purchases on your checkout.
Which checkout platforms does Trelline integrate with for attribution?
Trelline integrates with Stripe, Paddle, Kajabi, Teachable, Gumroad, ThriveCart and any platform that can send a purchase webhook. Custom webhooks are supported on Max and Enterprise plans.
How long does it take to set up Buyer Journey Replay?
Most creators are set up in under 15 minutes: connect YouTube, paste a webhook into your checkout, and swap your CTA links for Trelline tracking links. Replayed journeys start appearing within 24 hours of your first attributed sale.